Pakistan jewelry in E-commerce

Pakistan jewelry in E-commerce

As all of us know undoubtedly the Pakistan’s jewelry has a significant value in the world.

The uniqueness of designs and intrinsic work of artisans adds value.

Now we discuss that whether the Pakistan’s jewelry market also cater evolving trend of E-commerce.

The part of Pakistan jewelry has significantly increased during last years deliberating the demands of culturally rich designs of ornaments.

Cultural blending with distinctive designs:

Pakistani jewelry with the qualities of unique motifs, modern patterns and techniques like kundan, meenakari filigree attracts buyers who are seeking unique handcrafted designs.

Many jewelers are blending new techniques with older designs to meet the requirements of global consumers.

Pakistani who are residing abroad and south Asian communities are potential consumers because of their urge to stay in touch with their culture.

Diversity of endowment:

The bridal jewelry like heavy necklaces, maang tikka matha patti, naths are popular in online demands.

Light weight and casual wear pieces like elegant rings, earrings and bracelets are in demand too.

Many online sellers provide the services of customize jeweler in wide range to attract the customers.

e- commerce platforms:

websites like daraz sell Pakistani jewelry on national and international level.

Facebook and amazon help Pakistani sellers to reach international market.

Pinterest, Facebook and Instagram also play a vital role in online selling now a days.

Hand crafted and holistic jewelry:

Due to increased awareness of consumers about social and environmental impact the demand for ethically sourced products is in demand.

Hand made pieces have become a lighthouse for sustainability.

Summons

The global market is competitive like Indian Turkish and middle eastern designs are over lapping our designs.

Other factors like costs. Fares and delays also effects consumers attractions.

To build trust online is also very crucial.

Forward thinking vision:

Strong digital narration, exhibiting products and smart use of virtual use enhance the consumer interest.

Extra efforts in target marketing can cause increase in potential sales.

Sales can be enhanced by collaborating local dealers of jewelry and will be more helpful in targeting the exact customers in online marketing.

Pakistani jewelry has the potential to compete in global market and many suppliers are performing remarkably on international level and become a proud for country.